mix08

A short clip from MIX08 in which Microsoft CEO Steve Ballmer grabs Guy Kawasaki's MacBook Air from its envelope during a Q&A and mocks it.

A MIX08 session from Microsoft's Office team on how the Office 2007 ribbon was designed. It explains the user-feedback and telemetry behind it and the alternatives that were rejected.

Jensen Harris of the Office 2007 design team tells the behind-the-scenes story of the Ribbon at MIX08. He covers early prototypes, mistakes, and the UX principles used to design and validate it.