outbound

Y Combinator partner Pete Koomen, who led Optimizely to $100M ARR, walks through the enterprise sales funnel. Chapters cover prospecting, outreach, qualification, pricing, closing, procurement and implementation.

A Startup School talk by YC partner and former Airbnb growth head Gustaf Alstromer on how startups get their first customers. It covers doing things that don't scale, founders learning sales, the sales funnel, and charging your first customer.