apple intelligence

Louis Rossmann, an independent Apple repair shop owner, explains why he does not use Apple products, drawing on his experience of repairing devices he considers designed to fail and hard to fix.

Steve Jobs introduces the first iPod at a small Apple event in 2001. He positions it as a music player and ties it to the Apple brand.

A WSJ interview in which Apple's Craig Federighi explains Apple's CSAM scanning and child-safety features, including neural hashes and safety vouchers, and defends them against backlash.

A 2018 VICE News Tonight interview with Apple CEO Tim Cook, in which he discusses privacy as a core company value, the Facebook breach, and Apple's iCloud arrangement in China.

A CBC The National investigation into Apple's business practices, including undercover work on repair pricing and the battery slowdown scandal. It examines allegations of overpriced repairs and misdiagnosis.

A profane video review in the Your Product Sucks series that picks apart the Apple Music app on macOS Catalina and its usability problems.

The Hated One argues that Apple tracks users and shares their data despite its privacy marketing, pointing to Apple's own privacy policy. It is a critical take on Apple as a corporation rather than a friend of privacy.

Louis Rossmann argues that Apple's Independent Repair Program is a PR stunt that misleads the public and burdens independent repair shops. He discusses parts access restrictions and program limits.

The Quantified Scientist, a sleep researcher, tests Apple Watch sleep tracking against a research-grade Dreem 2 headband, comparing accuracy for sleep stages, deep and REM sleep. The review is data-focused rather than feature-focused.

Onslaught's Bad Apple 64 is a Commodore 64 demo that streams over 2000 frames of the Bad Apple animation from a single disk side at 12fps, with each frame packed to around 70 bytes.

Linus Tech Tips breaks an iMac Pro and then tries to pay Apple to repair it, only to be refused service. The video documents the frustrating runaround and what it says about Apple's repair policies for its professional machines.

Louis Rossmann describes US Customs seizing replacement MacBook batteries at Apple's behest, while Apple refuses to supply the batteries to authorized service providers. It is part of his right-to-repair advocacy.

Louis Rossmann examines a 2012 MacBook Pro logic board that Apple refurbished for GPU failures and that failed again. He criticizes the quality of Apple's authorized repair work and argues for right to repair.

Steve Jobs's WWDC 2005 keynote segment announcing Apple's move from PowerPC to Intel processors, and revealing that Mac OS X had been secretly built for Intel all along.

Louis Rossmann criticizes Apple's independent repair provider program as a PR move with invasive contract terms. He argues it does little for independent shops or customers.

Robert Miles explains the orthogonality thesis: how an agent can be highly intelligent while pursuing goals that seem stupid or alien to humans. He separates intelligence from goals and touches on the stamp-collector example.

A clip of psychologist Jordan Peterson lecturing on intelligence and IQ, covering how it is defined and its correlation with academic and work success.

HDTVTest reviews the Apple Pro Display XDR using measurements and a side-by-side comparison with a Sony BVM-HX310 dual-layer LCD reference monitor. It examines how well the display handles HDR against a professional reference.

Apple's late-1980s Knowledge Navigator concept video, produced under John Sculley, showing a professor using a tablet-like device with a conversational software agent. It envisions hypertext, touchscreens and voice assistants.

A video tour of Apple's highly automated Macintosh factory in Fremont, California, where the Mac SE and Macintosh II were built.

Scott Galloway's DLD15 talk assessing the competitive positions of Amazon, Apple, Facebook and Google. He argues about where each is strong and weak, including Amazon's need for physical retail.

Apple's 1987 Knowledge Navigator concept video imagines a conversational voice assistant, multi-touch tablet and video calling used by a professor. It was made years before the graphical web existed.

Linus Tech Tips water-cools a 2020 MacBook Air, tearing it down and showing the cooling design along the way. The video shows the gap between the CPU lid and die and how little the stock heatsink does.

Scott Forstall demonstrates Siri on stage at Apple's October 2011 iPhone 4S event, showing the voice assistant handling natural requests like checking the weather and getting things done by asking.

A compilation of Apple's 'I'm a Mac, I'm a PC' ad campaign from 2006 onward.

Apple's 1987 Knowledge Navigator concept video, made for John Sculley's EDUCOM keynote, showing a professor conversing with a tablet-based AI assistant.

Footage from the Macworld Boston 1997 keynote where Steve Jobs announces Apple's deal with Microsoft, with Bill Gates appearing on the big screen. The almost bankrupt Apple took Microsoft's investment, and the crowd reacted badly, including booing over Internet Explorer as the default browser.

Linus Tech Tips opens up an M1 MacBook Air to test whether better thermal pads could improve performance in the fanless design. It looks at what Apple left on the table.

An excerpt of Richard Feynman's 1985 lecture Q&A about whether machines can think. He discusses the difficulty of defining what computers can never do and compares machine intelligence to machines that don't copy animals.

A WSJ investigation by Joanna Stern into iPhone thieves who watch victims enter their passcode, then use it to lock them out of Apple accounts and drain bank and payment apps. It explains how the thefts work and how to protect yourself.

Louis Rossmann, an independent repair shop owner, explains a recurring MacBook logic board design problem that leads to failures such as a black screen. The video is part of his right-to-repair advocacy.

Simon Sinek's TEDx talk arguing that great leaders and companies inspire action by communicating why they do something before how or what. He uses Apple as his main example.

Simon Sinek's TED talk presents the 'golden circle' model: great leaders and companies inspire action by starting with why they do something, before how or what. He illustrates it with Apple, Martin Luther King, the Wright brothers and, as a counterexample, TiVo.

John Oliver's Last Week Tonight segment on encryption and the Apple versus FBI dispute after San Bernardino. It explains the stakes of weakening encryption and ends with a fake Apple ad about iPhone vulnerabilities.

Louis Rossmann reacts to a CBC News segment in which an Apple Genius Bar quoted a costly logic board and display replacement for a MacBook that had only a bent pin. He explains why the repair is simple and what the case shows about Apple's repair practices.

Dave Jones of EEVblog tears down a fake Apple A1265 USB charger and shows the shortcuts that make it unsafe, such as poor isolation.

Tested explains how Apple's Touch ID recognizes fingerprints, then tries to defeat it using fake fingers and prints, retracing methods claimed by a German computer club.

A short video telling how Xerox PARC invented the graphical user interface and how Steve Jobs's 1979 visit influenced Apple's Lisa.

Hugh Jeffreys tests the iPhone 14 Pro and finds that swapping genuine parts between phones disables features, concluding that third-party repair is not really viable despite Apple's Self Service Repair program.

Steve Jobs's January 2007 MacWorld keynote segment introducing the original iPhone. He presents it as a widescreen iPod, a phone and an internet communicator in one device.