app store

Steve Jobs announces the iPhone App Store at the 2008 iPhone SDK keynote, including the 70/30 revenue split for developers and free apps at no charge.

In this 2019 GDC talk, Alex Schwartz and Ziba Scott explain how they flooded the app stores with over 1,500 auto-generated slot machine games to find the lowest bar for success. They tour the dark side of the mobile app market.

A one-minute Fortnite parody of Apple's 1984 ad, released when Epic Games challenged the App Store and Apple removed Fortnite from iOS. It frames Apple as the monopolist.

Hoeg Law's Virtual Legality walks through the 185-page Epic v. Apple decision, covering antitrust law, relevant markets, anti-steering and who actually won. It runs well over two hours and corrects common media misreadings.

A two-minute clip of Steve Jobs at WWDC 2007 introducing the plan for iPhone third-party apps as web apps built on Safari and Ajax. It shows the original vision before the native SDK and App Store.

The Hated One argues that Apple tracks users and shares their data despite its privacy marketing, pointing to Apple's own privacy policy. It is a critical take on Apple as a corporation rather than a friend of privacy.

Apple's short ad for the iPad Pro with iOS 11, pitching it as a computer and suggesting a post-PC world.

Apple's November 10, 2020 event introducing the Apple M1 chip and the new MacBook Air, 13-inch MacBook Pro and Mac mini, along with macOS Big Sur.

Apple's WWDC 2020 keynote covering iOS, iPadOS, watchOS, privacy, tvOS and macOS, and the announcement of the move of Macs to Apple silicon. It includes demos of Rosetta translation and virtualization on ARM.

Apple's full WWDC 2023 keynote, covering the 15-inch MacBook Air, new Mac hardware, iOS, iPadOS, macOS, watchOS and the unveiling of Apple Vision Pro. It runs about two hours.

Apple's April 2021 Spring Loaded event, announcing the AirTag, new Apple TV, redesigned iMac and M1 iPad Pro.

A Wendover Productions video on how dollar store chains expanded across America and why they displace grocery stores in small towns. It covers their business model and supplier leverage.

Louis Rossmann describes US Customs seizing replacement MacBook batteries at Apple's behest, while Apple refuses to supply the batteries to authorized service providers. It is part of his right-to-repair advocacy.

Louis Rossmann criticizes Apple's independent repair provider program as a PR move with invasive contract terms. He argues it does little for independent shops or customers.

The full 1997 WWDC session in which Steve Jobs, newly back at Apple, takes developer questions for about an hour. He discusses OpenDoc, Microsoft, clones, Newton, advertising and Apple's strategy.

Apple's WWDC 2024 keynote introducing Apple Intelligence along with iOS 18, iPadOS 18, macOS Sequoia, watchOS 11 and visionOS 2.

Apple's full WWDC 2019 keynote, announcing iOS 13 with Dark Mode, watchOS 6, iPadOS, macOS Catalina, the new Mac Pro and the Pro Display XDR.

Jason Cohen's MicroConf talk on designing a bootstrapped business by starting from your own strengths, goals and constraints. He works backward to the business model, pricing, market and product that fit, with practical points like annual prepay and pricing tiers.

A DEF CON 21 talk by Adam Laurie and Zac Franken on decapping chips, covering how to remove chip packaging and image the die to read out contents such as ROM.

John Oliver explains SLAPP suits, lawsuits designed to silence critics through legal costs, after his show's legal fight with coal executive Bob Murray. It covers how such suits work and why state anti-SLAPP laws matter.

Louis Rossmann, an independent Apple repair shop owner, explains why he does not use Apple products, drawing on his experience of repairing devices he considers designed to fail and hard to fix.

Louis Rossmann, a Macbook repair shop owner, goes through a long list of Apple hardware engineering failures, from GPU defects to keyboards and repair practices.

Steve Jobs introduces the first iPod at a small Apple event in 2001. He positions it as a music player and ties it to the Apple brand.

WSJ's Joanna Stern interviews Apple's Craig Federighi and Greg Joswiak at WWDC 2025 about Siri's delays, AI strategy, the Liquid Glass redesign in iOS 26, iPad versus Mac, and tariffs.

A two-minute Big Think clip of Slavoj Zizek arguing that happiness is a conformist, even unethical goal. He asks why one would want to be happy when one could be interesting.

Louis Rossmann, an independent repair technician, explains why he thinks Apple's soldered-in SSDs are a poor design. He covers failure modes and repair difficulty on MacBook logic boards.

The Godot Engine 2022 showreel of apps and tools built with Godot, with a timestamped list of each project. It shows the engine being used well beyond games.

The original 2009 Touhou Bad Apple!! PV, a monochrome shadow-art animation set to music from the Touhou series. It became the source of countless Bad Apple demos on other hardware.

A WSJ interview in which Apple's Craig Federighi explains Apple's CSAM scanning and child-safety features, including neural hashes and safety vouchers, and defends them against backlash.

The famous 1984 Apple Macintosh television commercial, framed as a rebellion against an Orwellian Big Brother. This copy was uploaded to YouTube just after the site launched.

Apple's famous 1984 Macintosh television commercial, which casts the company as a rebel breaking a Big Brother-style conformity.

A 2018 VICE News Tonight interview with Apple CEO Tim Cook, in which he discusses privacy as a core company value, the Facebook breach, and Apple's iCloud arrangement in China.

The famous 1984 Super Bowl commercial introducing the Apple Macintosh, directed by Ridley Scott and based on Orwell's novel.

A short clip from the April 1984 Apple IIc rollout presentation at the Moscone Center, uploaded by Alfred DiBlasi. It argues the Apple II line funded the Macintosh's early years.

A CBC The National investigation into Apple's business practices, including undercover work on repair pricing and the battery slowdown scandal. It examines allegations of overpriced repairs and misdiagnosis.

A one-minute clip from the All Things D conference in which Steve Jobs says Apple is fundamentally a software company, with iPod, Mac and iPhone all being software. He says the hardware is where the money is but the value is in the software.

A profane video review in the Your Product Sucks series that picks apart the Apple Music app on macOS Catalina and its usability problems.

Apple's 1997 Think Different commercial, 'Here's to the Crazy Ones', which launched the campaign after Steve Jobs returned. It celebrates misfits and unconventional thinkers.

A home VCR recording of the original Apple '1984' Macintosh ad, directed by Ridley Scott, as it aired during Super Bowl XVIII, shown in the context of the broadcast.

A 2017 Apple TV commercial for the iPad Pro in which a kid asks "What's a computer?" while using the tablet. It pitches the all-screen iPad Pro as something that goes beyond what people think of as a computer.